Press Releases
Fast Growing Market Research Firm Selects Tenrox Project Workforce Management Solution
Sacramento, CA-Based Marketing Evolution Adds Scalable Solution for Improved Control of Operations
Glendale, California - May 27, 2010
Marketing Evolution, a market research firm specializing in cross-media measurement and optimization, has selected the Tenrox Project Workforce Management solution to help keep pace with its double-digit annual growth. Marketing Evolution currently serves Fortune 500 clients from offices in New York, Boston, Sacramento and Los Angeles.
The company had been using an in-house time tracking application, but that system was lagging behind operational needs. It required up to four weeks of manual processing of employee-input data and up to an additional week to generate project tracking reports based on that data. Because of those kinds of bottlenecks, Lauren Gould, Controller, predicted that Marketing Evolution would completely outgrow the old system by the end of this year. “With Tenrox we now have a solution that can scale along with our business,” she says.
Lauren Gould, adds, “The Tenrox solution will allow us to automatically pull the metrics we need to have better control over billable time, utilization, and capacity and resource planning.” Having purchased the Tenrox Time & Expense, Cost & Revenue Accounting, and Analytics modules, she says that business intelligence capabilities may also be added in the near future.
Several key capabilities convinced Marketing Evolution to select Tenrox. These included:
- User speed and efficiency to task completion
- The Tenrox On-demand platform for easy access for nationwide and off-site staff
- Seamless integration with the Salesforce CRM application for capacity and resource planning
- Customization of Tenrox’s landing page to mimic the appearance of the old solution in order to increase ease-of-use and user adoption
- Flexibility of tracking metrics, scheduling, and report generation
In closing, Gould says, “I anticipate that our reporting capabilities will be much more robust with Tenrox, and that the effort it takes to capture the data we need will be reduced by at least 50%.”
About Marketing Evolution
Marketing Evolution is a full service, highly customized marketing research firm specializing in ROI measurement for its clients. For more information about Marketing Evolution go to www.marketingevolution.com. About Tenrox
Tenrox is the only true workflow-driven project and service delivery solution for today’s globally dispersed project workforce. Tenrox Cloud PSA and Cloud PPM solutions are best of breed browser independent offerings built on the Microsoft platform. Tenrox’s intuitive user interface, easy to configure options, and quick connect technology simplify deployment, accelerate user adoption and make project workforce management fun. We have been around for 15 years and counting; growing profitably. Our field tested experience, deep integration expertise and commitment to a best of breed cloud-based strategy mean you get the best project and service delivery solution there is from a best of breed vendor solely focused on innovating; providing you with advanced functionality and a seamlessly integrated project portfolio management and professional services automation solution. Tenrox is big enough to be dependable, fast and innovative but small enough to actually listen to you.
Since 1995, Tenrox solutions have served more than 800 organizations in 50 countries such as: IBM, General Electric, US Army, The Pentagon, Port of Long Beach, Talisman Energy, ConocoPhillips, Eaton, Pioneer Natural Resources, Invensys Rail Systems, SNC Lavalin, Hydro Quebec, JDA Software, Guidance Software, SAS, SAP, Alstom, Thales, Amphenol, Rio Tinto Alcan, Abbott, PharmaNet, Telus, Alcatel Lucent, Yellow Pages Group, Corning, Family Health International, Oxfam, Estee Lauder, Willis Group Holdings, E*TRADE Financial Corp, and Butler University.
Tenrox project management software is available through direct sales channels and a network of worldwide partners. For more information about the company or its award-winning family of products, go to http://www.tenrox.com
Media Contact:
Marie Melchiorre
Tenrox Public Relations
450-686-7365
publicrelations@tenrox.com
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“When we saw that Tenrox could also provide best in class resource and project management, it was clear this was the system we needed to build a cloud-based infrastructure for all of our needs as we continue to expand.”
Space150,
Claire C.,
CFO
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